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Marketing and Audience Engagement

Marketing and theme building

This lesson prompts students to examine the ways to use theme and publication branding as a marketing tool, and consider their own market audience and complete a processing activity to consider how they might use theme and staff branding to market to their own school

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Marketing and Audience Engagement

Using theme and branding as marketing tools

This lesson prompts students to examine the ways to use theme and publication branding as a marketing tool, using a slideshow case study about Grand Blanc High School

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Polishing for a portfolio

A workshop lesson to evaluate learning during the feature writing unit

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Feature Writing

Finding and focusing for fast turnaround

A lesson on how to find and develop features quickly from start to finish

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Feature Writing

What’s in the middle of your profile?

A lesson on how to structure the middle of a profile

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Feature Writing

Feature writing workshop

A two-day (or three-day) workshop for students to finish first drafts and gain feedback from peers

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Feature Writing

What’s in the middle of your feature?

A lesson on how to structure the middle of a feature story

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Feature Writing

Revising to be heard

A lesson on revision and literary elements to incorporate into feature writing

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Feature Writing

Writing a vignette

A lesson in which students will learn about feature style and begin crafting their first vignette