August 23, 2017 by sadwers Leadership and Team Building Staff reflection and problem-solving strategy
March 21, 2014 by Marketing and Audience Engagement Selling yearbooks This lesson gets practical for applying marketing and sales techniques to a specific product: yearbooks Read more
March 21, 2014 by Marketing and Audience Engagement Adding a new publication This lesson introduces students to the process of either starting a new publication or adding a new platform to an existing publication Read more
March 21, 2014 by Marketing and Audience Engagement Crafting an entrepreneurial vision This lesson prompts students to create a vision poster for the entrepreneurial aspects of their journalism program, detailing their current reality and describing improvements that should be made Read more
March 15, 2014 by News Literacy How advertising affects us A two-day lesson exploring advertising techniques and hybrid ad forms Read more
March 15, 2014 by News Writing The right source A lesson on choosing the best sources for a story and preparing questions for each Read more